Bosisto’s is proud to announce its nomination as a finalist
in the Australian Women’s Weekly magazine “Product of the Year Awards” 2011.

The brand’s flagship product, Bosisto’s Eucalyptus Oil
was nominated in the prestigious Hall of Fame category,
last year won by Vegemite.

Bosisto’s Eucalyptus Oil is amongst 7 finalists including
Dove, Twinings, Panadol and Monopoly.

The awards, now in their second year, celebrate Australia’s favourite brand names with readers voting on their preference.  The Hall of Fame category, however, is decided by a panel of judges rather than the general public.

"To be nominated as an inductee to the AWW 'Hall of Fame' was a great honour," said Bosisto’s Marketing Manager Aimee Jellett.  “It recognises Bosisto’s Eucalyptus Oil’s status as a truly iconic Aussie product.

“It’s also great to see us up there with such well-known household names; it really proves the strength of the
Bosisto’s brand.   We’re not surprised…Bosisto’s Eucalyptus Oil is just one of those products that’s so familiar and so loved!

“It’s a product so many people use in their everyday lives,
and one which is passed down from generation to generation.  Almost everyone has an association with eucalyptus oil from their childhood… the “Parrot brand” has always played a big role in Australian family life.”